Meat DTC brand launches line for pets 03.01.2024 By Nicole Kerwin ButcherBox For Pets offers a complete-and-balanced food, treats and supplements for dogs.Read More
SKU introduces brands participating in spring track 02.22.2024 By Kimberlie Clyma Wellnergy Pets is one of seven companies involved in the 12-week program.Read More
New dog supplement brand launches 12.27.2023 By Nicole Kerwin Arterra’s supplements utilize 60-plus premium, science-backed ingredients to support healthy aging. Read More
MYOS receives patent for healthy aging ingredient 12.22.2023 By Nicole Kerwin Fortetropin® is used to support muscle health in aging dogs, enhancing mobility and activity levels.Read More
Life Extension debuts dog supplement line 10.16.2023 By Nicole Kerwin The line offers four formulas to provide multivitamin, hip and joint, skin and coat, and behavior support.Read More
New dog-centric brand launches, honing its focus on sustainable Omega supplements 09.29.2023 By Nicole Kerwin WagWell’s chewable supplements for dogs are made with Ahiflower, a sustainable alternative to traditional marine-based Omega sources.Read More
Champion Petfoods launches high-protein functional dog treats 09.25.2023 By Nicole Kerwin The new Chewy Tenders treats are available in three varieties, each offering a specific health benefit.Read More
New pet wellness brand launches, focusing on amino acid supplements 08.17.2023 By Nicole Kerwin Vitail’s inaugural products include Hip & Joint, Calming, Skin Health + Seasonal Allergy, and Gut Health.Read More
Petcurean adds wet meal toppers to Go! portfolio 08.17.2023 By Jordan Tyler The functional toppers address key need states in dogs and cats while providing a boost of flavor and hydration.Read More
What’s trending in the pet supplement space? 08.15.2023 By Jordan Tyler Exploring the trends, ingredients and consumer perceptions fueling today’s supplement market.Read More