CHILLIWACK, BRITISH COLUMBIA — Canadian pet food brand Petcurean announced March 11 an expansion of its Go! Solutions pet nutrition portfolio. Melding the excitement and enjoyment of treating with health and wellness benefits, the company’s new Benefit Chews for Dogs represent the first treat offerings under its Go! Solutions line.
According to research by Packaged Facts, 66% of dog and cat owners admitted they would be willing to spend more on pet nutrition products that support health and wellness. Petcurean’s new Go! Solutions Benefit Chews aim to address this need without sidelining the treating experience, as research also showed 84% of dog owners remain interested in health and wellness treats that also prioritize taste and enjoyment.
Go! Solutions Benefit Chews are formulated with premium meat or fish as the first ingredient, as well as upcycled ingredients to support sustainability. The soft and chewy treats are available in four varieties — Digestion + Gut Health Salmon, Sensitivities Limited Ingredient Salmon, Skin + Coat Care Lamb, and Weight Management + Joint Care Chicken — which are all packaged in recyclable bags.
These four functional formulations complement Petcurean’s extensive line of complete-and-balanced, functional dog food formulas under the Go! Solutions moniker.
In addition to the new dog treats, Petcurean has also introduced a new complete-and-balanced cat food formula, Go! Solutions Sensitivities Limited Ingredient Grain-Free Salmon Recipe for Cats. Premium, single-source salmon protein leads the formulation and is supported by prebiotic fiber from chicory root to support digestive health. The cat food is crafted with a limited ingredient panel to avoid common feline allergens.
“We are thrilled to introduce pet parents to new recipes that have been crafted by our team of expert nutritionists to offer both functional and nutritional benefits that support their pet’s overall health and wellbeing, while also delivering on taste and flavor,” said Natalie Williams, nutrition manager at Petcurean. “Whether you are looking for a delicious new complete-and-balanced, limited-ingredient recipe option for your cat or want to treat your dog to a nutritious soft and chewy treat ‘just because,’ we’re confident that these new products reflect the drool-worthy, premium quality food that pets — and their pet parents — have come to expect from our Go! Solutions collection.”
The launch of these two new products follows the introduction of Go! Solutions Booster Recipes for dogs and cats, a line of meal toppers designed to enhance palatability while also addressing common need states.
“Putting pets first is at the heart of everything we do at Petcurean, and we are constantly working to innovate new, functional recipes and science-backed solutions that support this commitment,” Williams added. “We are excited to expand upon our popular Go! Solutions collection with new functional products that pet parents have asked for, and more importantly, to provide pets everywhere with more delicious and nutritious solutions-oriented options that help them live their happiest, healthiest lives.”
Petcurean will showcase its new Go! Solutions products in booth #814 at Global Pet Expo, held March 20 to 22 in Orlando, Fla. On Wednesday, March 20, at 11:40 a.m. Eastern, Williams will present on the importance of a balanced diet and how pet owners can achieve this through complete-and-balanced recipes and supplemental products. The presentation will be held at the Spotlight Stage in the New Product Showcase section of the show floor.
Read more about new pet food and treat products.