Fussie Cat launches new packaging 03.13.2025 By Kimberlie Clyma The new design for the canned cat food will feature bold, eye-catching colors.Read More
Right Way Reps expands into Mountain Region 03.11.2025 By Sofia Muller The pet industry sales representative group expanded into Colorado, Wyoming, Utah and New Mexico.Read More
‘More truth, less marketing’: Consumer marketing trends in the pet industry 02.10.2025 By Nicole Kerwin During the 2025 Pet Food Conference, BSM Partners’ Michael Johnson provided valuable insights on what consumers are seeking from the pet food industry. Read More
Company launches AI-powered retail templates 01.31.2025 By Nicole Kerwin AI Blueprints by Crisp can help CPG brands with challenges in sales, assortment planning, supply chain optimization and more.Read More
New sales director to support Evanger’s growth in Midwest 10.04.2024 By Nicole Kerwin Paul Eastman will work with key retail partners as Evanger’s Midwest territory sales director. Read More
Aligning interests: How distributor partnerships support pet food businesses 09.24.2024 By Jennifer Barnett Fox Solid partnerships require an alliance, combining the strengths of the brand and distributor to enhance profitability.Read More
Noochies! officially launches on TikTok Shop 08.29.2024 By Sofia Muller The launch is part of the brand’s goal to expand its online retail presence.Read More
Nulo Olympians bring home the gold 08.12.2024 By Kimberlie Clyma The pet food brand partnered with Olympic athletes to help promote its premium portfolio.Read More
CULT Food Science starts influencer marketing campaign for Noochies! 06.19.2024 By Kimberlie Clyma The company has partnered with 100 influencers to help boost North American sales.Read More
Nulo highlights Olympic athletes in ‘Fuel Incredible’ campaign 06.18.2024 By Kimberlie Clyma 8 Olympic athletes will share stories of dedication to sports and to their pets.Read More