GREENIES introduces first dog supplement products 10.13.2021 By Jordan Tyler The company, traditionally focused on dental chews and pill pockets, is now offering functional daily supplement formulas.Read More
New isotonic pet beverages designed to promote proper hydration 10.12.2021 By Jordan Tyler DoggyRade and KittyRade are two of the latest pet hydration supplements to enter the market.Read More
The latest pet treat trends reflect a mixed bag of formats, formulas and focuses 10.05.2021 By Richard Rowlands Consumers are driving diversification and new technologies in the lucrative but competitive US pet treat market.Read More
Top 5 pet food claims searched on Amazon 10.05.2021 By Jordan Tyler Amazon’s searches for low-calorie and frozen pet food products saw a triple-digit percentage increase from 2020 to 2021.Read More
Pet food going beyond trends to drive industry forward 09.21.2021 By Scott Wilson Brands and manufacturers are searching for the “why” behind today’s pet food trends.Read More
VICTOR launches 3 new dry cat foods 09.17.2021 By Jordan Tyler The formulas target weight maintenance, skin and coat health and more active felines.Read More
PetDine adds cat supplement capabilities 09.16.2021 By Jordan Tyler The private label pet supplement manufacturer will now produce functional soft chews for felines.Read More
Purina expands LiveClear line to include kittens, seniors and functional formulas 09.16.2021 By Jordan Tyler These allergen-reducing cat foods are now available in weight management, indoor cat, sensitive skin and stomach, and age-specific options.Read More
Chr. Hansen introduces life-stage probiotics for pets 08.31.2021 By Jordan Tyler The company has launched a line of active probiotic solutions for use in pet food and supplement formulations.Read More
Dog is Good introduces BOLO Bites and Broths 08.30.2021 By Jordan Tyler The California-based company will now offer human-grade biscuits and broth meal toppers for dogs.Read More