LOS ANGELES — Dr. Marty Pets® announced a partnership with IndiePet on Oct. 12. Through the partnership, the company aims to advance its support of the independent pet channel.

IndiePet (Independent & Neighborhood Pet Retail Association) is an organization that works to unite independent pet retailers, manufacturers and pet parents with a mission to provide high-quality care and products, as well as support independent retailers.

According to Dr. Marty Pets, its commitment to pets aligns with IndiePet’s dedication to quality, education and community-building in the pet industry. The partnership will help support Dr. Marty Pets’ continued growth, as well as support independent pet retailers, according to the brand.

“We love independent retailers because they do a great job educating pet owners and creating a true sense of community,” said Dan Markenson, head of retail for Dr. Marty Pets. “Dr. Marty Pets is committed to training store employees so they can educate their customers. We really appreciate the indie community and what they’ve done to grow our brand and we look forward to partnering with IndiePet members, both manufacturers and retailers, to make the channel stronger and strengthen the value proposition to pet parents.”

Stay up to date on the latest pet food processing industry headlines on our News page.