BOULDER, COLO. — “I and love and you” announced April 18 the launch of its new dog food: Irresist-A-Bowls. The new pre-portioned dog food expands upon the company’s existing collection of dog foods and toppers.
Irresist-A-Bowls are formulated with fresh, non-GMO produce, prebiotics, and farm-raised, non-GMO grass-fed beef and cage-free chicken. Made in small-batches, Irresist-A-Bowls come in single, pre-portioned servings and can serve as a complete-and-balanced meal or topper.
“Our mission is built on the idea that we see our pets as people, our plus ones, and we share our love with them through food,” said Lindsey Rabaut, chief marketing officer at “I and love and you.” “In continuing this philosophy, our new line of Irresist-A-Bowls is delicious and convenient food made with love – and ingredients you can see! Plus, prebiotics to help aid digestion. We designed this line to deliver that straight-from-the-skillet homecooked meal that we know dogs would make for themselves… if they could.”
The new Irresist-A-Bowls are pantry-safe and are available in two varieties: Chicken + Beef Recipe and Chicken + Duck Recipe. Each box of Irresist-A-Bowls contains three to four single-serving pouches. The dog food contains no grains, byproduct meals or other fillers.
Like all pet foods formulated by “I and love and you,” Irresist-A-Bowls has been approved by a holistic veterinarian and is also packaged in 100% recyclable materials in partnership with TerraCycle.
Irresist-A-Bowls is available in four-pouch boxes for $15.99 and three-pouch boxes for $11.99 at national grocery stores, as well as at Safeway and Albertsons, and online via Chewy, Amazon and more.
Read more about new pet food and treat products.