Pet Honesty introduces Urinary Tract Health chews for cats 01.27.2025 By Nicole Kerwin The new dual-textured supplement takes a multi-pronged approach to support urinary health.Read More
Pet Honesty partners with American Kennel Club 01.15.2025 By Sofia Muller The pet supplement producer’s Multivitamin line has been named the Official Multivitamin Supplement for 2025.Read More
Pet Honesty tapping into alternative supplement formats 08.07.2024 By Jordan Tyler The brand’s new liquid and powdered supplements are designed for palatability, functionality and variety.Read More
Pet Honesty launches in Target 07.26.2024 By Nicole Kerwin This retail expansion increases the brand’s total retail presence to more than 9,000 stores.Read More
Pet Honesty launches powdered dental supplement 07.03.2024 By Nicole Kerwin Fresh Breath Dental Powder is formulated with natural herbs and a postbiotic to enhance oral health in dogs. Read More
How pet brands can capture retail channel-surfing consumers 04.16.2024 By Allison Gibeson Engaging in an omnichannel strategy can help pet food companies satisfy more customers and sell more product.Read More
Formulating for variety to please both pets and their people 01.12.2024 By Allison Gibeson Emerging formats and ingredients are gaining traction as pet owners expand their horizons beyond just kibble.Read More
Pet Honesty builds on dual-texture cat supplement line 10.03.2023 By Jordan Tyler New products address gut, immune system, and skin and coat health.Read More
Function, sustainability steal the show at SUPERZOO 2023 08.25.2023 By Kimberlie Clyma and Jordan Tyler The sold-out show welcomed nearly 18,000 pet professionals — a 10% increase over 2022.Read More
Pet Honesty enters PetSmart locations 08.07.2023 By Nicole Kerwin The retail expansion means the brand’s pet supplement products are now available at the top three pet retailers throughout the United States.Read More