New dog supplement brand launches 12.27.2023 By Nicole Kerwin Arterra’s supplements utilize 60-plus premium, science-backed ingredients to support healthy aging. Read More
Pet food trends to watch in 2024 12.22.2023 By Jordan Tyler ADM shares how current trends will evolve to continue fueling industry growth in the coming year and beyond.Read More
Real Mushrooms debuts daily supplement for dogs 12.13.2023 By Jordan Tyler The company’s latest product, a mushroom-packed supplement with function at the forefront, is going to the dogs.Read More
Bully Max launches puppy formula made with TruMune 11.24.2023 By Nicole Kerwin The new premium pet food is specifically designed to help meet the unique dietary needs of growing puppies.Read More
Dr. Marty Pets adds 5 dog diets tailored to specific dietary needs 11.17.2023 By Jordan Tyler New products include a senior formula, a recipe for growing puppies, and one for dogs with food sensitivities.Read More
Native Pet launches new all-in-one supplement 10.16.2023 By Nicole Kerwin The Daily offers 11 health benefits to dogs, serving as a “super” supplement.Read More
Solid Gold debuts functional treats, toppers powered by plasma 10.05.2023 By Nicole Kerwin The 12 new products expand the company’s nutrientboost™ line that aims to support nutrient absorption and gut health.Read More
Pet Honesty builds on dual-texture cat supplement line 10.03.2023 By Jordan Tyler New products address gut, immune system, and skin and coat health.Read More
Scrumbles breaks into Asda stores 09.14.2023 By Jordan Tyler The gut-friendly pet food and treat brand will now be available through the UK grocer.Read More
New pet wellness brand launches, focusing on amino acid supplements 08.17.2023 By Nicole Kerwin Vitail’s inaugural products include Hip & Joint, Calming, Skin Health + Seasonal Allergy, and Gut Health.Read More