LOS ANGELES — McLovin’s Pet, a natural pet food company, announced a new e-commerce platform and pet food subscription for its customers. The e-commerce platform, McLovin’sPet.com, features a new subscription membership, providing pet food and supplies directly to consumers.
Founded in 2021, McLovin’s Pet has expanded to offer quality pet food to support pets’ skin and coat, immune health, weight and overall wellness. The company’s new subscription provides customers with flexibility with the ability to skip deliveries, and awards points based on purchases as part of the McLovin’s Loyalty Program.
“It’s an exciting time for a savvy and digital-first approach to pet health,” said Miao Kang, chief marketing officer at McLovin’s Pet. “We’re on a mission to define ways McLovin’s Pet can be a nutritious solution and accessible shopping destination for happy pets and happy parents. Our platform offers a wide range of valuable resources that improve pet families’ lives and love.”
In conjunction with the new platform and subscription service, McLovin’s Pet has also launched new freeze-dried dog food formulas throughout the United States and Canada. The new premium dog food joins the company’s portfolio of freeze-dried cat treats, toppers and pet supplies.
The new food is available in three formulas, suitable for dogs of all breeds and ages:
- Butcher’s Choice, formulated with red meat
- Nana’s Dish, formulated with chicken and pumpkin
- Land and Ocean, formulated with lamb and salmon
Similar to its existing products, the new freeze-dried dog food is backed by science and is formulated with premium, ingredients, including fresh chicken, meat, fish, fruits and vegetables and vitamins, according to the company.
“Exposure to the pet industry’s environment has shown us its opportunities and sustainable trends. McLovin’s provides people with the healthiest products at affordable prices,” said David Ji, co-founder and chief executive officer of McLovin’s Pet. “The planet is our kitchen, and we believe in a shared community that promotes transparency, style and kindness through loving our pets, starting with their gut. Our gentle freeze-drying techniques guarantee that pets get the maximum nutrients and vitamins they need for a better quality of life free from artificial ingredients, hormones and preservatives.”
McLovin’s Pet also revealed plans to release premium freeze-dried cat food later this summer.
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