FORT COLLINS, COLO. — Contract supplement and treat manufacturer PetDine appointed Elizabeth Barth to the newly created role of chief operating officer on April 12. In her role, Barth will provide support to Chief Executive Officer Preston Munsch and will aid in PetDine’s strategy of expanding its clients and profitability.
Prior to PetDine, Barth has held several executive and leadership positions at global market companies and industry startups. She recently served as vice president of strategic business development, innovation and marketing for Olam International. Barth has experience in commercialization, R&D and development of corporate and consumer-facing initiatives. She has also served as executive director and general manager at Mizkan and as associate director of customer and consumer marketing at Mead Johnson Nutrition.
In her new role with PetDine, Barth will direct operational efforts, develop and execute P&L strategies to grow revenue, and help expand the company’s business portfolio.
“From my initial meeting with the PetDine team, two things stood out: the passion they have for helping customers achieve their business goals and an unwavering dedication to creating the highest quality products for pets,” Barth said. “I look forward to working with this innovative team to help our customers capitalize on opportunities in the pet industry for years to come.”
Barth’s appointment is part of PetDine’s plans for expansion. Following the growth in the pet supplement and treat market, the company plans to increase its production output, launch new product features and services, grow its personnel team, and expand its offerings to clients trying to scale their own brands.
“Elizabeth is distinctly qualified to support PetDine’s capabilities and integrate all our processes into a truly unified platform with ADM on behalf of our clients,” Munsch said. “With her breadth of knowledge and executive leadership, PetDine’s team will be better posed to ensure customers’ success initiatives and goals in 2022 and beyond.”
This latest appointment follows PetDine’s appointment of plant manager Victor Martinez Rodriguez on March 16.
Read more about personnel changes throughout the industry.