Pet Food Experts has teamed up with Earth Animal, West Paw and Open Farms to provide free products to new dog owners through participating independent pet stores.
A report by Mintel and Tree Top Ingredients highlights key pet food and treat ingredient trends, consumption patterns and product claims furthering differentiation in the global market.
The KeyShure line offers higher mineral bioavailability and for pet diets the PuraChol-branded choline line extension is marketed under the PetShure brand.