LOS ANGELES — LFG Product Solutions has partnered with Paramount Consumer Products to launch a new dog treat brand inspired by Paramount’s show “Yellowstone”. Dutton Ranch Dog Treat Co. aims to provide a “wild and authentic” experience to canines through a variety of premium treats.
“We’re thrilled to bring the untamed spirit of ‘Yellowstone’ to the pet aisle, capturing this classic American story in a way that’s both fun and authentic for pets and their parents,” said Christian Verhoeven, co-founder of LFG.
According to LFG and Paramount Consumer Products, Dutton Ranch Dog Treat Co. will “break new ground” in the pet aisle, offering certified organic beef treats. The treats are formulated with proteins from humanely raised cattle, and come in limited- or single-ingredient varieties. The treats do not contain any artificial flavors, colors or preservatives.
“We are committed to doing things the right way and creating delicious, grass-feed premium treats,” said Brad Allen, head of product development.
Dutton Ranch Dog Treat Co. products will be available online and in select retailers in early 2024 and will hit retail shelves nationwide by early fall. The brand plans to expand its offerings to include baked treats, long-lasting chews and a line of bison-based treats.
Read more about pet treat products.