EVANSVILLE, IND. — Midwestern Pet Foods’ brand Earthborn Holistic will debut a new product line, EarthBars, and two new recipe formulations at SuperZoo 2022, held from Aug. 23 to 25 in Las Vegas.

EarthBars are crunchy dog treats formulated with turkey proteins, barley, pumpkin, oatmeal and sweet potatoes, as well as bone broth for extra palatability. The new treats are available in 10-oz and 2-lb pouches with mini- and medium-sized biscuit varieties. To maintain its commitment to the environment, EarthBars’ packaging offer full recyclability through Earthborn Holistic’s partnership with How2Recycle, which provides consumer with recycling drop-off locations.

Earthborn Holistic's new Venture Smoked Bison & Pumpkin and Unrefined Smoked Bison RecipePhoto courtesy of Midwestern Pet Foods.

Earthborn Holistic will also showcase its new Venture Smoked Bison & Pumpkin pet food formula at SuperZoo. The recipe is formulated with superfoods, including pumpkin, butternut squash and flaxseed, as well as smoked bison. The limited-ingredient food boasts high levels of vitamins, minerals, antioxidants and taurine to support overall health and wellness.

The company will also debut another new formulation: Unrefined Smoked Bison Recipe. The recipe is formulated with wholesome ancient grains, including quinoa, barley, oatmeal and chia, as well as superfoods like pumpkin, spinach and blueberries. The heart-healthy formula uses free-range, fresh bison protein as its primary ingredient, providing nutritional benefits for adult dogs. The food is free from peas, potatoes, lentils, legumes, chicken, beef byproducts and artificial colors, preservatives and flavors.

Visit Earthborn Holistic at booth #4639 at SuperZoo 2022.

Read more about new pet food and treat products.