Oh Norman! launches gut health supplement 04.23.2025 By Sofia Muller Good Effing Gut is a soft chew supplement designed to support digestive and immune health in dogs.Read More
Spirited Paw launches Calm supplement for cats, dogs 04.03.2025 By Sofia Muller The supplement is designed to promote calm demeanor, aid in relaxation and help pets manage behavior in stressful situations. Read More
Extract Labs debuts CBD soft chews for pets 03.12.2025 By Nicole Kerwin The chews contain 10 mg. of CBD and functional ingredients to address digestive and joint health.Read More
GumPaws introduces ‘world’s first’ gummy supplements for dogs 03.10.2025 By Sofia Muller The supplement is designed to make dental care simple.Read More
Green Pantry introduces new supplement range 03.10.2025 By Sofia Muller The range of powdered supplements are designed to target specific health needs in dogs.Read More
Standard Process launches Calming Comfort Pro supplement 03.07.2025 By Sofia Muller The supplement is designed to support cats and dogs from the mental stimulation of loud noises, unfamiliar environments and daily stressors. Read More
PupGrade launches dog supplement line with Walmart 03.03.2025 By Sofia Muller The soft chew supplements are formulated to target specific health needs such as joint health, skin and coat health, calming and digestive support. Read More
Elanco launches new line of dog supplements 02.27.2025 By Sofia Muller Pet Protect™ offers a line of veterinarian-formulated, science-backed supplements.Read More
What’s new in nutraceuticals? 04.25.2024 By Donna Berry From ashwagandha to biotics, formulators are looking to nutraceutical ingredients to add extra nutritional and functional value to pet foods, treats and supplements.Read More