AUSTIN, TEXAS — Gently cooked dog food company A Pup Above announced a distribution expansion on Dec. 1 through a new partnership with Generation Pet. According to A Pup Above, the collaboration represents a significant step toward its mission of providing more pets with high-quality nutrition.
As of Nov. 13, Generation Pet officially began servicing A Pup Above’s retail partners in the Northeast region of the United States, including the New England and Mid-Atlantic markets. The partnership will provide more pet parents with access to A Pup Above’s products, which are formulated with human-grade ingredients and cooked using a sous-vide method.
“A Pup Above is an excellent addition to our gently cooked options,” said Doug John, owner of Generation Pet. “Our entire team is excited about the partnership and happy we can now offer the line to our retail partners.”
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