BATTLEBORO, NC. — Ossid, a ProMach brand, has promoted Andrew Birdwell from sales director of the East Coast to the role of national sales director. In his new position, Birdwell will play a vital role in advancing Ossid’s growth, according to the company.

Bridwell originally joined Ossid in April 2014 as regional sales manager. He was promoted to sales director of the East Coast just earlier this year.

“Throughout Andrew's tenure, he has consistently demonstrated exceptional leadership, strategic thinking, and a relentless commitment to achieving outstanding results,” said Jason Angel, who was recently promoted to global vice president of sales and business development for Tray Packaging.

“His unwavering dedication and remarkable performance have made a significant impact on our organization’s success, contributing to our strong market presence and customer satisfaction,” he added. “His exceptional track record and deep understanding of the industries we serve will undoubtedly guide us toward greater heights of achievement.”

In his new position, Birdwell will spearhead Ossid’s national sales initiatives, developing and implementing strategies to drive sales, expanding the company’s market share and strengthening its customer relationships.

“This is a great opportunity and want to thank Ossid’s leadership for the trust and faith they have placed in me,” Birdwell said. “Becoming national sales director is a great honor, and I look forward to leading our commercial team to not only drive sales but continue to demonstrate why Ossid is the brand of choice for our customers.”

Read more about personnel changes throughout the industry.