MAMARONECK, NY. and KANSAS CITY, MO. — Topspin Consumer Partners announced June 21 it has acquired Three Dog Bakery’s consumer products division, which produces the brand’s indulgent dog treats, for an undisclosed amount.
The current management team for Three Dog Bakery’s consumer products segment will remain in their roles and continue leading the company under Topspin’s ownership.
“We see enormous opportunity in the pet consumables sector, and are excited to partner with Three Dog Bakery, whose innovative products have generated an avid consumer following,” said Leigh Randall, managing partner at Topspin. “TDB’s management team has successfully scaled the company through its product launches, established customer relationships and thoughtful distribution expansion, and we look forward to partnering with the team to enter new categories and provide even more pet owners with unique, high-quality treats for their dogs.”
Kansas City-based Three Dog Bakery creates and distributes a variety of humanized dog treats both in-store and online, including in its own branded stores across the United States. Inspired by snacks and cookies for humans, the brand touts several recognizable products such as Lick’n Crunch®, which are sandwich crème cookies that resemble Oreos, Assort“Mutt”®, a soft baked cookie treat, and Quiche Bites™, which are marketed as a breakfast treat.
The company bakes and crafts many of its dog treat offerings in-house — including small batches of specialty products — and upholds relationships with key retail partners, according to Topspin.
“Topspin has extensive experience building consumer brands and a strong network within the pet sector, making them the perfect partner as we enter our next phase of growth,” said Jerry Dear, president of Three Dog Bakery. “Pet parents are becoming increasingly aware of the importance of providing their best furry friends with more wholesome options, and we are confident that our unique product offering, which directly taps into pet humanization trends, is changing the way people think of dog treats.
“As the pet food industry continues to evolve, we will be well-positioned with Topspin’s support to expand our brand and increase our market share in the United States,” Dear added.
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