The PlaqueOff System™ Dental Care Bones contain an active ingredient and unique texture to help support oral health.

The patented design features 50 ridges and grooves to clean teeth and gums and freshen breath.

The brand has launched a new line of treats: Cleaning Crunchy Chews, Strengthening Crunchy Chews and Lickable Dental Treats.

The innovative dental treat has been recognized by Product of the Year USA.

The company’s Dental Delights contain functional ingredients and a ridged texture to support oral health in dogs.

The treats offer a crunchy, porous texture to help clean teeth and support oral health.

Targeted Petcare has acquired private-label pet treat producer Pet Brands.

GREENIES, Sundays for Dogs and Wuffes all saw triple-digit increases in website traffic.

From active ingredients to unique shapes and textures, dental treats are proliferating in the industry as awareness of pet oral health rises.

The dental treat brand was shown to remove 26% of tartar buildup on dogs’ teeth in 60 days.