The commercial debuted in Times Square, highlighting the company’s Churu cat treat line.

“Fuel Incredible” highlights the brand’s mission to offer pets premium nutrition.

Grub Club will receive funding to ramp up its advertising for its insect-based pet food.

Print, radio and television advertising channels are more used by US pet parents compared to social media channels.

The pet and animal health marketing agency recently celebrated its 20^th anniversary.

The campaign seeks to highlight the brand’s commitment to using high-quality ingredients from trusted sources.

The new “Feed Yours. Help More.” campaign includes audio, commerce, social, streaming and TV ads.

The company has appointed Molly Mulcahy to senior vice president of marketing.

Nick Kirkman has been appointed to national sales and distribution manager and Ashtyn Sneller has been appointed to marketing specialist of social media.

The companies claim false and misleading advertising.