The brand’s “Paws for a Cause” campaign will support Human World for Animals’ efforts to raise awareness of pet adoption.

R.W. Nelson, co-founder and chairman of the board for the company, passed away on April 7 at the age of 98. 

This year’s show floor was filled with an influx of cat nutrition, premium formats geared to help consumers “build” their pets’ bowls, and naturalized, minimally processed formulas. 

The animal welfare fundraising platform announced the launch of its new pet food product line, CUDDLY Food. 

The new out-spaced themed treats contain a single ingredient and support the company’s philanthropic mission.

The nonprofit’s Second Chance Grants® program helps fund shelters and rescue groups.

The pet food company and its parent Colgate-Palmolive have partnered with The Street Dog Coalition. 

Kismet currently offers premium dog food and supports animal welfare nonprofits. 

The pet food division accounted for 22% of Colgate-Palmolive’s total sales in the first quarter.

In the pet food industry, corporate responsibility has evolved beyond sustainability — it encompasses employee, community and pet programs.