Consumption trends look positive for the fresh pet food brand as it works to restore profitability and meet demand.

The fresh pet food franchise has inked new store deals for the Houston Metro and Lincoln areas.

Complete Nutrition Chicken Recipe aims to provide essential nutrition for dogs.

The new franchises will significantly expand the company’s footprint.

The company plans to use the funds to establish its second manufacturing facility.

The celebrity chef and cookbook author has added treats to complement her fresh dog food line.

The agreement follows a proxy battle over the company’s board of directors earlier this year.

The redesign aims to update the company’s digital presence and provide a streamlined user experience.

The company’s second-quarter and six-month earnings show incremental improvements in input, logistics and quality costs.

The new brand will offer premium meal plans for dogs that consumers can customize based on their pups’ specific dietary needs.