OWINGS, MD. — Brutus Broth announced June 15 it has appointed Elliott Haverlack to its board of directors, effective June 12. Haverlack brings decades of pet industry experience to the board.
"We are delighted to bring Elliott into the Brutus Broth family and look forward to working with him to grow our presence in the pet industry and bring our company to the next level,” said Kim Hehir, president of Brutus Broth. “During his 12-year career with Ainsworth Pet Nutrition, he transformed a two brand, family-run business with a single manufacturing site into a company with three divisions, five operating sites and a dozen brands in the pet category.”
Haverlack joined Ainsworth Pet Nutrition when it was still Dad’s Pet Care, a family-owned and operated business that he helped transform into a larger commercial operation. He also served as president of Ainsworth Pet Nutrition, and saw the company through its development of the Rachael Ray Nutrish brand.
"Elliott's track record growing brands in the pet industry is second to none," said Sue Delegan, chief executive officer of Brutus Broth. "We look forward to working closely with him to learn from his expertise as we drive market exposure for the Brutus Broth brand and grow as entrepreneurs and business leaders."
Additionally, Haverlack co-founded Targeted Pet Treats, an injection-molded pet treat manufacturing company. He has also served as president of Hampshire Pet Products and interim president of C.J. Foods.
"I see passion, energy and an innovative spirit in the Brutus Broth team," Haverlack said. "I am consistently on the lookout for novel, honest product lines led by enthusiastic people – Brutus Broth checks both those boxes."
Read more about personnel changes throughout the industry.