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ESSENTIAL NEWS, INSIGHTS AND EVENTS TO INFORM AND CONNECT THE PET FOOD AND TREAT INDUSTRY

Pet Food Processing provides in-depth coverage of ingredients, formulation, operations, packaging, engineering, innovations, new technologies, consumer trends and food safety issues in pet food production. Our experienced and knowledgeable team of editors and contributors deliver vital news, insights and analysis to key managers and executives who rely on our content to address their most critical business issues. Pet Food Processing offers a number of print and digital marketing opportunities to reach decision-makers with ingredients, equipment, packaging, service solutions and more.

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View the full Digital Edition archives for Pet Food Processing

Print Ad Rates
Ad TYPES 1-3x 4-6x
Two-page Spread $5,700 $5,250
Full page $3,950 $3,650
1/2 page $2,675 $2,400
1/3 page $2,200 $1,975

Classified Print Ad Rates
Ad TYPES RATE
Full page $3,000
1/2 page $1,800
1/4 page $900
1/8 page $500

For more information about classified placements and specifications, contact our sales team at classifiedsales@sosland.com.



Circulation

Nearly 2,000,000 ways to connect with customers in 20251

Pet Food Processing’s omnichannel approach delivers critical context and the latest news and information driving the pet food and pet treat industry. Each month, Pet Food Processing delivers more than 160,000 opportunities to connect with a highly engaged group of decision-makers, enabling manufacturers, suppliers and service providers to get in front of audiences that matter.

 

 

Pet Food Industry Growth Through 2030
Year FORECASTED SALES (IN BILLION US $) CAGR
2025 $176 16.3%
2026 $191 8.5%
2027 $206 7.9%
2028 $221 7.3%
2029 $236 6.8%
2030 $251 6.4%

Source: American Pet Products Association (APPA). “APPA’s State of the Industry 2024: Strategic Insights from the National Pet Owner Survey.”

Source: Sosland Publishing® Circulation

Purchase In-Store or Online?
  IN-STORE ONLINE
Gen Z 46% 50%
Millennials 44% 52%
Gen X 51% 46%
Baby Boomers 55% 42%

Generational Pet Ownership
GENERATION % OF PET OWNERS
Gen Z 16%
Millennials 33%
Gen X 25%
Baby Boomers 24%
Silent 2%

Source: American Pet Products Association (APPA). “APPA’s State of the Industry 2024: Strategic Insights from the National Pet Owner Survey”

Source:
1. Sosland Publishing® Circulation, December 2023. Average monthly opportunities to connect with customers x 12 months
2. Sosland Publishing Circulation, December 2023. May include duplication of viewers across/within channels (Average monthly digital Circulation + Average monthly newsletter Circulation + Average monthly petfoodprocessing.net pageviews).
3. Sosland Publishing Circulation. Qualified Circulation for analyzed issues (July 2023-December 2023).
4. Sosland Publishing Circulation. Average digital Circulation = Total qualified Circulation + Non-qualified Circulation (July- December 2023).
5. Google Data Studio, July 2023 – December 2023.
6. Sosland Publishing Circulation, December 2023. Aggregate monthly newsletter Circulation. No attempt has been made to identify or eliminate duplication that may exist across media channels. 

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