Nearly three-quarters of consumers say sustainability is more important to them when choosing a brand than it was two years ago.

The tradeshow will include pet programming, demonstrating a convergence in human and pet supplement trends.

Roughly 78% of pet owners surveyed said they are willing to increase their spending on pet food and treat products this year.

Packaged Facts released its “U.S. Pet Market Outlook 2023,” detailing the latest trends in the pet industry.

Sustainability, e-commerce, personalization and grain-inclusion are currently the biggest trends in pet food, according to NielsenIQ.

The industry aims to overcome various production challenges, while also advancing sustainability.

According to the company, alternative proteins, traceability, modern pet ownership and more are paving the way for market growth.

According to recent data from NielsenIQ, the omnichannel pet category is gaining significant traction.

Experts share tips on how pet food brands can stand out in the crowded, complex channel.

Recent data from Attest, which surveyed 400 US pet parents, detailed the latest trends in pet food and treat purchasing.