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Home » Keywords » marketing

Items Tagged with 'marketing'

ARTICLES

Ryan Wilson joins Better Choice Company as VP of marketing

Former Merrick leader joins Better Choice Company

02.11.2021
By Jordan Tyler
Ryan Wilson has joined the company as vice president of marketing.
Read More
Matrix Partners offers virtual show booth creation services

Matrix Partners creating virtual show booths for pet industry brands

01.21.2021
By Jordan Tyler
The marketing firm is helping companies maintain a competitive edge as industry events continue to be moved online.
Read More
Building brand loyalty means earning trust and being as in-person as social media — and social distancing — allows.

Tried and true strategies for building brand loyalty

01.19.2021
By Scott Wilson
How to engage with consumers effectively, with pandemic-era considerations in mind.
Read More
Matrix Partners offers web-enabled focus groups for consumer research

Online focus groups offer advantages amid pandemic and beyond

11.19.2020
By Jordan Tyler
Matrix Partners’ web-enabled focus groups providing safe, efficient and more diversified consumer research for its pet brand partners.
Read More
Matrix Partners hires VP of business development

Pet product firm hires business development leader

02.03.2020
Larry Cobb will join Matrix Partners to accelerate growth for the company, expand its portfolio and further establish its presence in the market.
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NexPet and Grandma Mae's Country Naturals partner with Directworks-Moblico for geo-targeting capabilities

Independent pet retailers adopting digital tools to drive store sales

01.22.2020
By Pet Food Processing Staff
NexPet and Grandma Mae’s Country Naturals have partnered with Directworks-Moblico to provide geo-targeting capabilities for brick-and-mortar stores.
Read More
MarketPlace expands with new location on west coast, added capabilities in St. Louis

Marketing firm expanding in 2020 to support pet, people brands

12.16.2019
By Jordan Tyler
The firm, MarketPlace, has added a creative studio to its St. Louis headquarters and a satellite location on the west coast.
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Stella & Chewy's becomes 50th partner for Good Boy Studios and its platform, The Pet Parade

Stella & Chewy’s joins digital marketing platform

11.20.2019
By Pet Food Processing Staff
Good Boy Studios’ Pet Parade mobile app is able to demographically target pet owners to engage them with premium pet industry brands.
Read More
Fiberstar revamps website to push its Citri-Fi ingredient solution

Fiberstar rolls out new-and-improved website

11.15.2019
By Pet Food Processing Staff
It features digital tools such as tutorials and ingredient usage data, as well as technical topics to educate and engage visitors.
Read More
Redbarn launches new-and-improved website to highlight food safety, consumer education and transparency

Redbarn adds educational resources, ingredient transparency to new website

11.14.2019
By Pet Food Processing Staff
The brand has focused its new site around product safety and education.
Read More
More Articles Tagged with 'marketing'
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