According to data from Packaged Facts, fresh diets and science-based formulas are driving significant growth for the industry.

KatKin offers freshly cooked and frozen, premium cat food, treats and toppers.

New formats, novel ingredients and functionality continue to steer innovation in the pet nutrition market.

The company shared data during Global Pet Expo, revealing trends in pet health and wellness, in-store purchasing and omnimarket growth.

Despite reporting significant net losses in 2021, the fresh pet food company is looking ahead with calculated optimism.  

The fresh pet food company will become part of Mars Petcare’s Royal Canin division.