State of the US pet food and treat industry, 2020 12.01.2020 By Jennifer Semple Pet food and treat sales persevere to deliver growth in a decidedly hazy economic environment.Read More
Addressing challenges, opportunities in today’s omnichannel market 07.21.2020 By Jennifer Barnett Fox Brands today can potentially be everywhere in the market, but an omnichannel approach may not be right for everyone.Read More
General Mills teases new Blue Buffalo products at CAGNY 2020 02.19.2020 By Jordan Tyler The company detailed the pet brand’s evolution and growth over the last 2 years and outlined its strategy for sustaining that growth.Read More
Brutus Broth expands FDM distribution through 200 Giant Eagle stores 02.14.2020 By Jordan Tyler The brand’s products will be immediately available at Giant Eagle locations across Ohio and Pennsylvania.Read More
State of the US pet food and treat industry, 2019 12.23.2019 By Jennifer Semple In another transformative year for the industry, products of various formats at a range of price points changed channels and challenged tradition.Read More
Double-digit growth in pet supports General Mills through second quarter 12.19.2019 By Jordan Tyler The company reported positive gains in its pet segment despite flat overall net sales compared to year-ago earnings.Read More
Blue Buffalo brand thriving in FDM, stumbling in pet specialty 09.20.2019 By Jordan Tyler Overall, pet segment revenue for General Mills was up 7.1% in the first quarter.Read More
General Mills building omnichannel empire for Blue Buffalo brand 07.11.2019 By Jordan Tyler The company outlined its plans to drive growth in e-commerce, FDM and pet specialty at its Investor Day presentation on July 9.Read More
US pet food market becoming retail obstacle course 07.02.2019 By Jordan Tyler Pet food brands in the US are struggling for market share in the modern retail environment.Read More
General Mills changing channels in pet segment strategy 06.27.2019 By Jordan Tyler E-commerce and FDM are up, pet specialty is down at the end of fiscal 2019.Read More
