Other Half Pet raises $3 million 06.19.2025 By Sofia Muller The new capital will be used to grow Other Half’s pet supplement innovation pipeline and scale its DTC presence.Read More
Vital Pet Life expands product line 06.10.2025 By Sofia Muller The brand launched its Vital Probiotic for Dogs and Vital Hip & Joint for Dogs and Cats supplements. Read More
SoluPet to introduce cognitive function supplement for senior dogs 06.03.2025 By Sofia Muller The product will make its commercial debut later this year.Read More
Standard Process expands distribution for Veterinary Formulas 06.02.2025 By Nicole Kerwin The company has partnered with Midwest Veterinary Supply and Penn Veterinary Supply.Read More
NaturVet launches life-stage supplement line 05.29.2025 By Nicole Kerwin All-In-One Daily Care soft chews offer functional benefits tailored to puppies, adult and senior dogs. Read More
Woof launches Dental Mix 05.28.2025 By Sofia Muller The product is designed to be used with the brand’s award-winning Pupsicle toy.Read More
Grizzly launches lifestage supplement for senior pets 05.22.2025 By Sofia Muller The new liquid supplement is specifically tailored to meet the needs of older pets. Read More
Purina introduces Skin Care supplement 05.15.2025 By Nicole Kerwin Purina Pro Plan Veterinary Supplements Skin Care is formulated to help support the skin barrier. Read More
Other Half Pet launches oral health postbiotic 05.14.2025 By Sofia Muller The new powder supplement targets bad breath, plaque and oral biofilms. Read More
Royal Canin launches biotics powered pet supplements 05.08.2025 By Nicole Kerwin The company’s new probiotic powder and soft chew supplements support various aspects of pet health. Read More