Pet food companies are adjusting their marketing strategies to better communicate with today’s younger pet parents.

The coalition will host a webinar on May 14 to provide businesses with actionable insights into the current state of US tariffs. 

The pet food and treat market keeps expanding as the industry sets its sights on record sales by 2030. 

The pet industry event will be held from March 26 to 28 in Orlando, Fla.

The APPA shared insights and further analysis of its National Pet Owners Survey in its 2024 Dog and Cat Report.

The persona of the ‘pet parent’ continues to change, shaped in part by expanding omnichannel options.

The APPA released its latest data, forecasting continued growth for the industry and evolving trends in pet ownership.

The American Pet Products Association has scooped up The Pet Summit to advance its member services.

Pet industry sales continue to increase despite economic challenges, predicting profitability for years to come.

Industry association representatives and Congressional leaders discussed initiatives and legislation during the weeklong event.