ST. FRANCIS, WIS. — Charlee Bear announced its partnership with Nelson Wholesale Service, Inc. This collaboration is a strategic expansion for the brand, enabling it to significantly grow its retail presence across the Southern United States. 

Through the partnership, Nelson Wholesale will distribute Charlee Bear’s complete pet food and treat portfolio. The brand’s products are now available to independent retailers served by Nelson Wholesale throughout New Mexico, Texas, Oklahoma, Arkansas, Louisiana, Mississippi, Alabama, Arizona, Western Georgia, Western Tennessee and Northern Florida.

“This partnership with Nelson Wholesale is a major step forward in our mission to bring Charlee Bear treats to more pet parents nationwide,” said Rob Cadenhead, general manager of Charlee Bear’s parent company Gott Pet Products. “We’re thrilled to work with such a well-established and respected distributor. With strong ties to independent feed stores and pet centers throughout the South, Nelson Wholesale will be a valuable partner in helping us reach new customers in a region where we’re still growing our presence.”

To further support this growth, Charlee Bear has also partnered with Five Star Rep Group, a representative agency for manufacturers. Five Star Rep Group will work the region alongside Nelson Wholesale to help expand Charlee Bear’s retail footprint and increase brand awareness. 

“We’re equally excited to join forces with Five Star Rep Group,” said Lee Higgins, strategic key accounts manager at Gott Pet Products. “They share our commitment to supporting independent retailers and bring the expertise needed to help us foster lasting relationships across the region.”

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