GIESSEN, GERMANY and BARNEVELD, THE NETHERLANDS — Groan Group, an international trading company of agricultural raw materials, and Aminola®, a plant-based ingredient supplier, announced their new strategic partnership. Through Groan’s financial participation in Aminola, the two companies are joining forces with plans to build a plant-based food chain that is prepared for the future.
According to Groan and Aminola, the two companies share a mission to meet the growing demand for high-quality, plant-based ingredients. Aminola has established itself as a trusted partner in the food, pet food and aquafeed markets, while Groan brings its trading knowledge and global network.
“We believe in Aminola’s mission and see a natural alignment with our own core values,” said Anton de Groot, owner and managing director of Groan. “Together, we can accelerate, expand and strengthen sustainable supply chains — with a particular focus on the growth markets of food and pet food.”
By combining their strengths, both companies aim to increase their impact and add value for customers by laying a foundation for long-term sustainability within the plant-based value chain. Groan contributes in-depth market insights, a strong international network and supply chain expertise, while Aminola brings a developed ecosystem of ingredients and R&D knowledge focused on plant-based resources and their applications.
As part of the collaboration, Aminola’s pet food and aquafeed portfolio will be expanded with a selection of base ingredients from the Groan Group range. This enables Aminola to act as a comprehensive supplier, meeting both the demand for innovative ingredients and the essential needs of those market segments, according to the companies.
“This collaboration gives our mission a real boost,” said Dick van Beek, chief executive officer of Aminola. “Our partnership is centered on knowledge-sharing, joint investment and unlocking new sources.”
Read more about corporate strategy, financial performance, mergers and acquisitions on our Business page.
