REIDSVILLE, NC. — Farmina Pet Foods has pledged a donation of 6,217 lbs of premium pet food to the Humane Society of Valdosta/Lowndes County (HSVL) following Hurricane Helene. According to Farmina, the donation will provide more than 50,000 meals to pets, ensuring they receive essential nutrition as people in Valdosta, Georgia, continue to grapple with the aftermath of the storm.

“Hurricane Helene disrupted countless lives across the Southeast, and its effects are still being felt months later,” said Loris Rinaldi, chief executive officer of Farmina Pet Foods North America. “At Farmina, we believe pets are family, and we’re committed to helping storm-impacted communities like Valdosta recover. 

“Our donation reflects our dedication to providing meaningful support to pets and their caregivers during this challenging time,” Rinaldi added. “Beyond immediate relief, we offer long-term resources like Farmina Genius AI, available 24/7 to answer pet care questions, and our Genius Pet Care Program, designed to guide pet parents in managing their pets’ health and wellbeing. Together, we’re here to ensure pets and their families have the support they need every step of the way.”

Farmina’s donation will be distributed to foster families caring for displaced pets and will also support those at HSVL’s facility. 

“We are incredibly grateful for Farmina’s generous donation,” said Julie Eames, customer service/admin at HSVL. “This support makes a tremendous difference as we work to care for displaced pets, support foster families, and rebuild our kennels after Hurricane Helene. It’s heartening to see organizations like Farmina stepping up to help pets and communities during such difficult times.”

This donation builds upon Farmina’s continued support toward disaster relief efforts. The company has also partnered with Blue Ridge Humane Society to raise more than $15,000 to aid recovery efforts throughout the Southeast. 

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