RYE, NY. — Right Way Reps, a modern sales rep company, revealed a significant expansion to its footprint into the Pacific Northwest and Northeastern United States. The company has expanded into Washington, Oregon, Idaho, Montana, New York, New Jersey, Connecticut, Rhode Island, Massachusetts, New Hampshire, Vermont and Maine.

Founded by the Rudd and Jacobson families, Right Way Reps originally launched in October 2022. The company strives to offer transparency by providing its customers with visibility throughout the entire sales process within the pet industry.

Since its launch, Right Way Reps has helped pet industry brands with distributor launches and supported increased sales growth. According to the company, brands have experienced double- and triple-digit sales growth in the states in which Right Way Reps represents them.

“We’ve proven that our approach is effective and the brands we’re representing appreciate that we’re providing the transparency needed to fully understand their return on investment,” said Adam Jacobson, co-founder and president of Right Way Reps.

Right Way Reps originally launched in the Southwestern market, representing brands throughout California, Arizona and Nevada. The company has since focused its efforts on optimizing its performance and onboarding new pet industry brands. Right Way Reps is currently adding additional sales personnel to its team to further its expansion.

“We wanted to wait to expand after we felt confident that we could scale the success we’re having in the Southwestern states,” said Braeden Ruud, co-founder of Right Way Reps and co-founder and chief executive officer of Raised Right. “A big key to this was making sure we found the right people to represent our brands before expanding into new states.”

Right Way Reps currently represents Diggin’ Your Dog, Savage Cat, Polkadog, SuperSnouts Hemp Company, HuggleHounds, New Zealand Natural Pet Food Co., and Raised Right.

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