CHICAGO — Full-service marketing agency Matrix Partners received a Package Design Award from Graphic Design USA (GDUSA) for pet food packaging it designed on behalf of new client Montana Dog Food Co. The award includes packaging for Montana Dog Food’s complete-and-balanced diets, treats and supplements.
Matrix Partners collaborated with Montana Dog Food to create the packaging designs, which highlight pet parenting in Montana. With watercolor texture, bright colors, active imagery and a bold logo, the packaging was specifically designed to make pet parents feel closer to Montana and nature. It features a silhouette of the state and nature images, as well as highlights key ingredients used in the formulas.
“Bringing this unique brand to life wouldn’t have been possible without the collaborative efforts of our Senior Graphic Designer Natalie and Vice President of Client and Creative Services Beckie,” said Don Tomala, managing partner, Matrix Partners. “These award-winning designs encompass the message that Montana Dog Food Co. wishes to portray to its audience — a line developed to support dogs as they embark on a lifetime of happy adventures. We’re honored to receive recognition from GDUSA.”
This latest award from GDUSA is just one of several graphic design awards Martix Partners has received. Since 2017, the agency has received GDUSA awards for its work for Caru Pet Food, Charlee Bear’s dog treats, Sustainably Yours™ Natural Cat Litter, Freshworx Litter™ and Replenish® Pet Food.
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