GREEN BAY, WIS. — Carnivore Meat Company has appointed Nick Ebert to vice president of sales. Ebert will be responsible for leading the pet food manufacturer’s global sales initiatives for its branded and co-manufactured products.
“Carnivore is an exceptional organization with amazing brands, and I am so excited to be on this journey with one of the fastest growing companies in the United States,” Ebert said. “Through visionary leadership and unmatched quality and capacity, Carnivore is positioned to be the leading manufacturer of premium freeze-dried raw pet products globally. Also, who doesn’t love helping pets?”
Prior to his role at Carnivore, Ebert most recently served as national vice president of sales at SuppliesOnTheFly, a division of Sysco, Inc., where he directed the division’s sales transformation and developed go-to-market strategies to foster significant growth. He has more than 14 years of experience overseeing sales organizations, serving in various sales management roles within the CPG industry, including at PepsiCo’s Frito-Lay division and Altria, Inc.
“Nick’s impressive track record in building high performing sales groups combined with his ability to craft strategies will significantly strengthen our executive team as we embark on the next chapter of our company and its brands,” said Lanny Viegut, chief executive officer of Carnivore.
At Carnivore, Ebert will specifically focus on strategy and business development.
“With our commitment to meeting the exponential growth in demand for branded freeze-dried pet food, we’re making tremendous investments in our future and revolutionizing the way we conduct business,” Viegut said. “Nick’s experience in leveraging a high performing culture around sales success and growth will be a crucial asset.”
Read more about personnel changes throughout the industry.