SYKESVILLE, MD. — Pet Palette has promoted Allison Irish to the position of inside sales representative, where she will be tasked with strengthening relationships with the distributor’s North American retail partners through ordering and product accessibility.

Irish first joined Pet Palette in 2017 in various sales support, customer service, employee training and information technology assistance capacities. She offers more than 20 years of wholesale, retail and customer service experience from previous managerial roles in the garden and boutique furniture industries.

“The rapport that Allison has already built with our customers in customer service and supporting them through, will continue to grow as she takes on this new role,” said Jim Geiger, national sales manager at Pet Palette. “She has become a trusted resource to them. She values their partnerships and works hard to ensure their daily interactions with Pet Palette are enjoyable and successful.”

Irish will focus on providing a fresh assortment of new products at competitive prices to benefit both Pet Palette and its retail partners.

“It’s an exciting time to grow my career at Pet Palette as we’ve been making a number of big changes this year to better support our retailers, like lowering our free shipping and order minimums,” Irish said. “We’ve also launched a great new website at and over a dozen new brands, a few of which are exclusive to us.”

Read more about personnel changes throughout the industry.