SAN FRANCISCO — Shameless Pets and Treasure8, a company aiming to upcycle food ingredients through its proprietary dehydration process, entered a partnership Jan. 30 to add value to otherwise wasted food products.
“As the industry works together to find sustainable solutions to deal with post-production output, we are excited to have Treasure8 join us as our technology and ingredient partner, as we work to help develop more sustainable products in this space. This is just the beginning,” said James Bello, CEO and co-founder of Shameless Pets.
This comes at the heels of three new product announcements from Shameless Pets that are all made with upcycled food ingredients and offer functional health benefits. The three new formulas were added to Target stores nationwide.
“The folks at Shameless Pets are innovative and creative people, a perfect example of when passion meets purpose and we’re proud to call them partners in this Resource Revolution,” added Derk Hendriksen, co-CEO of Treasure8.
Chicago-based Shameless Pets formulates dog treats using upcycled ingredients, working with farmers and other food processors to use spent, nutrient-rich ingredients that would otherwise be wasted. The company’s platform is to create a sustainable process while providing key nutritional benefits through its dog treats.
The young company has saved 25,000 lbs. of produce from waste streams and is on track to meet 150,000 lbs. by the end of 2020.
Treasure8’s proprietary dehydration technology, SAUNA, is an energy and water-efficient method of preserving food products without added oils or ingredients. According to the company, it includes a mycobacterial kill step for food safety while protecting the minerals, colors and flavors of food ingredients.
“Every partnership we make is so essential to our mission as a company, and we are grateful for this most recent one with Shameless Pets. It is the perfect example of the impact working together can have,” said Timothy Childs, founder and co-CEO of Treasure8. “From food for people, to pets, and beyond, we’re proud to be finding regenerative ways with technology, to bring new life to what was once considered waste streams headed to landfills.”
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