TEWKSBURY, Mass. — Old Mother Hubbard, a WellPet LLC brand, has released two new dog treats. One is a soft, chewy treat and the other is a large, crunchy dog biscuit.

The Soft & Tasty dog treats are oven-baked with natural ingredients. They are available in peanut butter and bacon, chicken and veggies, and beef and sweet potato formulas. The other new treats, Big Ol’ Bone, are individually wrapped, more traditional dog biscuits with a crunch. They can be served whole or broken up into smaller portions. Bil Ol’ Bones are available in peanut butter and bacon and cheese flavors.

“Treat time is one of the best parts of the day for dog parents and dreaming up new ways to make that moment special is a favorite part of our job at Old Mother Hubbard,” said Chris Hood, senior brand manager for Old Mother Hubbard. “For the first time, we’re able to offer the delicious flavor options Old Mother Hubbard is known for in two new ways – both slow-baked with all-natural ingredients for a treat dogs will love and pet parents will enjoy giving them.”

Both products were showcased at Global Pet Expo 2019 in Orlando, Florida. The treats will be available to consumers through pet specialty, independent retailers and online.

WellPet also owns Wellness Natural Pet Foods, Holistic Select, Sojos, WHIMZEES and Eagle Pack brands of pet food and treats.


Read more about new pet food and treat products.